How the American Legion Auxiliary’s poppy program benefits veterans

Posted On: Thursday, 03 August 2017
ALA Poppy Program

Poppy DistributionThe American Legion Auxiliary has distributed poppies for nearly 100 years, and yet a lot of people don’t understand this flower’s significance.

The red poppy symbolizes the sacrifice of life made by many who fought for freedom – and the hope that none of them died in vain. That connection came after World War I, when the poppy flourished unexpectedly in Europe on battlegrounds and gravesites thought to have been barren. The churning of the soil, especially by the digging at the gravesites, seems to have been just what the dormant seeds beneath the ground needed to grow.

Rows and rows of these graves in the new cemeteries became awash in red color as these poppies burst into bloom, a spectacular site evoking heartfelt emotion. That is how the poppy became a representation of the ultimate sacrifice made by those fighting for freedom.

For decades, American Legion Auxiliary members have distributed red crepe paper poppies made by veterans. Veterans who make the poppies are paid a small stipend.

The ALA distributes the paper poppies to the public nationwide and accepts donations, raising $5-6 million dollars annually – with 100 percent of the money going directly to help veterans in need.

We’ve realized that, over the years, the history of the poppy is no longer taught in schools as it had been for generations. The ALA is trying to rekindle public awareness of the significance of this flower.

The American Legion Family (The American Legion, The American Legion Auxiliary, Sons of the American Legion, and The American Legion Riders) has asked Congress to designate the Friday before Memorial Day as “National Poppy Day.” Now, Congress is poised to act on a recently introduced resolution to do that.

Click here to learn more about the ALA Poppy Program.

ALA Mission
Statement

In the spirit of Service, Not Self, the mission of the American Legion Auxiliary is to support The American Legion and to honor the sacrifice of those who serve by enhancing the lives of our veterans, military, and their families, both at home and abroad. For God and Country, we advocate for veterans, educate our citizens, mentor youth, and promote patriotism, good citizenship, peace and security.